Build in public archive

Milestones

A record of my real process as an independent developer, from ideas to products and from launch to validation.

This page tracks the key moments where products were shipped, signals were found, and directions became clearer. They are not the finish line, but they form the trail.

Main line

Independent products

Tracking since

2026.03.01

Latest signal

#11 Paid Social

Timeline

Key milestones

Not a daily feed. Only the moments that changed direction, moved a product forward, or produced real feedback.

2026.03.01

Defined the dual line: products + content

ContentStrategy

Not just building products, but systematically documenting, expressing, and sharing the process of independent development.

2026.03.04

Started taking independent development seriously again

JourneyDecision

I moved from questioning whether I should keep building apps to refocusing on small useful products and personal brand building.

2026.03.30

Da Huang Bie Pao launched on the App Store

LaunchiOS App

A real-time gold price assistant that puts international gold, AU9999, exchange rates, converted prices, and premium data into one focused interface.

2026.04.01

Heartwarm launched on the App Store

LaunchiOS App

A calm emotional journaling and light companion app that gives real feelings a clean, quiet, low-pressure place to be expressed.

2026.04.10

Old Friends Dinner launched on the App Store

LaunchiOS App

A lightweight coordination tool for familiar dinner gatherings, designed around time coordination, restaurant choices, attendance, and AA bill splitting.

2026.04.13

Old Friends Dinner reached Top 20 in Paid Social after 4 days

ValidationRanking

This was the first clear market signal for the product, and it made the iOS app path worth taking seriously again.

2026.04.13

Completed the first full loop from idea to App Store

BuildShipping

From product judgment, naming, interface design, implementation, and release, this was the first complete independent product loop.

Latest key validation

2026.04.15

Old Friends Dinner climbed to #11 in Paid Social

GrowthRanking

On the morning of April 15, 2026, Old Friends Dinner moved from #20 to #11 and entered the Top 15. The signal made the product's market feedback clearer and gave the next iteration a more concrete direction.

Old Friends Dinner App Store chart screenshot showing a #11 Paid Social ranking
#11 in Paid Social
Old Friends Dinner App Store product page screenshot showing a #11 Social ranking
App Store ranking #11

Notes / Reflection

Reflections to expand later

The timeline records outcomes. Reflections record judgment, tradeoffs, and the details behind the 0-to-1 process.

Process review

Why I almost gave up building iOS apps

A reflection on doubt, cost, review, distribution, and deciding whether the path still deserves focus.

Coming

Product judgment

If WeChat can coordinate dinners, why build Old Friends Dinner?

A small product is not about having more features. It is about removing friction from a real situation.

Coming

Validation sample

A small 0-to-1 validation by an independent developer

From naming, design, development, App Store release, and ranking signal, this records what the short-cycle experiment proved.

Coming

Follow the process

If you are following independent development and product building, this is where the next updates will compound.

I will keep documenting launches, market feedback, iteration decisions, and real reflections here and across short-form channels.

Update channels

Douyin
WeChat Channels
Official Account
Email